I was contact by the Procaps S.A. Marketing team of the business Funtrition® division, to create 3D representations of their new developed nutritional products, to use them on their catalogs, social media posts, website and fairs' Key Visuals, such as Supply Side West or CPhI Worldwide.
Their nutritional products are Gummies classified by technologies with key names.
For this project, the technologies are Air-G, Fill-G and Layer-G
I created minimal pieces to use on social media pieces and PowerPoint presentation for clients. Also, I created composition with each gummy, to use them as Key Visuals.
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Gummies Air-G
Whether it’s animal or plant-based, Air-G™’s focus on stable minerals provides the ideal conditions for a nutrient-rich formulation. Light, fluffy and visually appealing, this technology offers fun vibrant colors and a unique mastication experience.
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Gummies Fill-g
Fill-G™ is our center-filled gummy technology that delivers a unique and incredible sensorial experience. With an amazing sense of chewiness, it offers the possibility of incorporating ingredients that couldn’t normally be incorporated, making it an ideal solution for actives sensitive to temperature or pH, both animal and plant based. Fill-G™ is a unique delivery system for actives not common in the gummy world.
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Gummies Layer-G
Layer-G™ offers two layers and double the fun! Bringing a unique two-in-one sensorial experience that combines the best of traditional gummies and aerated gummy technologies, Layer-G™ offers the possibility of integrating different types of actives within the same gummy. With a delightful velvety feel and a distinct texture in each layer, this technology is a powerful sensorial journey in itself!
Website & Catalog
Social Media Posts
